Brandient delivers brand innovation across large-scale rebranding projects.

Voicu & Filipescu

Redesign of the corporate identity for one of the top M&A legal advisers in Romania, a well-known legal practice lead by the two eponymous lawyers.



The new identity reflects a positioning in relationship and constructive attitude, also sustained by the brand slogan “Business Catalyst”.
The logo is approached from a minimialist perspective — it is a discreet “plus” sign, which could mean added value, positive results and evolution to new development stages.





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